Innovative
Products need Hype Trailers
Especially
when you are
the largest
gym franchise
with over
500+ gyms
in 8 countries.
As an ON Running commercial featuring top-class athletes, this advertisement is all about showcasing the brand’s commitment to high-performance gear.
The commercial is visually stunning, with beautiful imagery and fast-paced editing that captures the energy and speed of the athletes.
One of the standout elements of the commercial is the typography animation, which was crafted by me as part of the production team. The typography is straightforward and clear, which makes it easy for viewers to understand the message being conveyed. The animations are integrated seamlessly into the footage of the athletes, adding to the fast-paced, energetic feel of the commercial.
This is a testament to the skill and talent that everybody brought to the project, and the teamwork helped to make the commercial a success. Overall, this ON Running commercial is a prime example of how effective advertising can be when it combines high-quality visuals, fast-paced editing, and clear typography. It’s sure to leave a lasting impression on viewers.
Credits
Featuring pro Athletes
Camille Deligny & Mau Mendez
Produced by
Seaside Productions
Producer
Christoph Renschler &
Hannes Höhn (Atropos)
PA
Lucrezia Gavazzi
Director
Lars Timmermann
DOP
Kaspar Hornikel
1 AC
Leo Sikstel
Edit
David Gesslbauer
Music & Sounddesign
German Wahnsinn //
Philipp Feit
Motion Design
Fabio Arnold
Grading
Diego La Rosa
Client
Feliciano Robayna
Creative
Carlos Furnari
Trainer
Nicolas Minetto
Additional Voice over
Francisco Gonzalez
Selected Works